Today’s post is a quote that sits on my desk.
It’s a very simple but powerful thought:
“The object of a business is not to make money.
The object of a business is to serve its customers.
The result is to make money.”
It helps me focus on what is important.
At times it is very easy to shift the focus away from why we are doing things in the first place.
(Source: It’s all about customers by John Frazer-Robinson – thank you David Pinder)